SONICS is the name of a pre-punk rock band from the sixties. It is boyish and bold with the Nomasei twist. Sonics is heavier but yet super comfortable. It is a shoe to play with colorful socks (or not…)
This type of shoe, named a “derby” has been invented in the 19th century’s England by The Earl of Derby (Edward Smith-Stanley) whose feet were quite big so he couldn’t wear the usual men shoes of this era which were the Richelieu type because his feet wouldn’t pass so he asked his bootmaker to design for him a special shoe which front would open widely on both sides to enter his foot easily and don’t hurt. It became a type of shoes which is very common now but at this time it was revolutionary, for men… imagine for women !
So the very first reason to be wasn’t very glamorous but the idea of an early revolutionary inclusivity is ;)
After having a beautiful and cool loafer, a derby is a logical suite like the second act of a play, the part 2 of this boyish/bold/chic part of Nomasei.
SONICS in Athens is also exploring the dark side of the city, you know, the dirty, sleezy side of all big cities, the ones that gave birth to the punk movement. The chaos, the rebellion, the darkness, turned into beauty and cool attitude.