Many things are said about "ethical" leathers and in particular many claim vegetable tanned leather as being the most ethical because its tanning process is made from vegetable tannins from plants.

It is true that vegetable tanned leather can be a more virtuous option, but it is not the only one and especially it is not suitable for all products and especially for footwear because it is a drier, thicker and more raw leather.

We therefore prefer the alternative of "Metal Free" leather. This means that no metal is used for tanning. No chrome 3, chrome 6 or any other metal or chemical process, but a synthetic process. The disadvantage of this type of tanning, as with vegetable tanned leather, is that it uses more water. But, this water being much less polluted than with traditional tanning, tanneries now manage to reuse it, creating a closed circuit.
This is why it represents for us the best option to date, both from an ecological point of view and for the suppleness, the depth of color and the roundness of the hand provided.

Many have asked us why we don't use Vegan leather when we claim to be a sustainable brand.

The answer is based on 3 points:

1/ Vegan leather is not a long term sustainable alternative. First of all, because 90% of the leather is made of materials derived from plastic and petroleum, which makes it a synthetic material that does not age well over time. Even leather made from pineapple or apple fibers contains plastic in the form of micro-particles. Replacing leather with materials derived from petroleum does not seem to us to be an ecological solution.

2/ We are well aware that leather is not perfect, but there is also a reason why this material has been used for thousands of years to make durable quality products. Today, it is still the most suitable material, at least for shoes, because beautiful leather, if well cared for, improves over time and can last for decades.

3/ Vegan leather is not suitable for shoes. A shoe needs to breathe because feet tend to sweat during the day. However, Vegan leather is chemical and plastic-based, it is waterproof and the foot does not breathe normally, sweats and ends up hurting. This is why leather, a natural material, is the most suitable.

Our creative process works organically but is based on several fundamental elements.

1/ we work hand in hand with the manufacturer from the very first sketches to understand the technical feasibility and thus optimize our time and means.

2/ our product must have a use, a function and be aesthetically and qualitatively durable to be timeless.

3/ we do not choose between design and commitment. Design is the most important element because our primary role is to make beautiful products, but we must above all do it well and respect our ethical commitments. If they cannot be respected, then the project is abandoned or postponed until we find the right way to do it, and we ask ourselves many questions such as: do I really need this model? Why should I develop this subject rather than another? Doing less to do better and wasting less is the principle that guides us every day.

4/ we take all the time necessary and do not rush anything. A shoe requires an average of 80 operations, from the carved wooden form to the boxing. We take much more time to design our shoes than other major brands. The attention we pay to each step of the manufacturing process is extreme and uncompromising.

5/ We are our first customers and consumers and probably the most demanding. As long as we are not fully satisfied with the product, we continue to refine it.

Today: we can claim to be a Low Carbon company because we minimize our emissions as much as possible:By producing locally: all our components are produced around 40km from the factory and 90% of our raw materials come from Europe (Italy, France, Holland).

We adopt a frugal attitude. We only develop what we absolutely believe in. And we have a development philosophy that consists in creating only products that we are sure will last a long time. We recycle our waste, minimize our transportation. We recycle our waste, minimize our transportation, we are in an economy of means throughout the chain. "Tomorrow: We are a low carbon company but we produce in Italy and ship worldwide, living in an open economy. Our carbon footprint is real and we will work hard to offset it.naively, we thought that in 6 months we would achieve this. But the importance of the subject is such that we can't just slap a "carbon neutral" label on our shoes until we find the most optimal solution for offsetting it.

We are building Nomasei on a new philosophy of growth. We are a company, so it is natural to seek profitability, but expansion at all costs is not part of our values. We value quality over quantity, and we want to remain free in our choices more than anything else.

Sustainability and responsible practices have become marketing assets for many companies. But applying these terms to the existing model makes no sense. It is the business model that needs to be changed.

This is why we have based our partners' pact on the values of sustainability, ethical and social commitment. None of the partners can deviate from this.

Nomasei has been built differently since its inception. We are committed to our independence and to remaining a company on a human scale. The small size makes our brand more agile and free to respond with commitment to each of the issues we encounter.

Our will is to grow enough to preserve know-how and territories, to encourage initiatives with a positive social impact and to participate in making the world a healthier place.

Luxury fashion has never been so expensive and yet the products have never been so low quality. There was a time when buying a luxury or premium product meant that you would keep it for a long time, but this is not necessarily the case anymore and we lack qualitative alternatives.

To put an end to this harmful system, we have one obsession: the fairest price possible so that as many people as possible have access to our offer.

To put an end to this harmful system, we have one obsession: the fairest price possible so that as many people as possible have access to our offer.

Where our competitors multiply their costs exponentially, and practice unreasonable margins, we decided to control ours. Notably because only 15% of our budget is dedicated to communication while our competitors spend 80%. Our online distribution model, more agile, and without intermediaries from our factories to your locker room, allows us to offer you the best quality-price ratio.

This is also the reason why we cannot practice a policy of sales. Our prices and our limited margins do not allow us to do so.

We are aware that we participate at our small level to the problem, manufacturing goods that we do not necessarily need. That's why the smallest impact must be positively compensated by collaborating with militant associations and/or by giving a percentage of our profits to associations working for the protection of the environment. We plan to work with the 1% for the planet organization to which we donate 1% of our turnover.

If we generate an impact, it must absolutely be positive.

It is with this in mind that we have decided to work with the 1% for the Planet group.

This NGO created by Yvon Chouinard (founder of Patagonia) aims to develop a network of companies participating in this donation. By donating 1% of our annual turnover to this association, we participate in financing concrete projects in the field.

The associations are selected according to 6 criteria: climate, food, natural landscapes (such as national parks), water, wildlife and pollution.

They must meet one of these criteria but also be NGOs with sound finances and governance.

This collaboration also allows us to be part of a network of entrepreneurs who share the same values and thus create virtuous and resilient ecosystems. And to show that it is possible to be a successful company while being philanthropic.